Micheal Johnson
Micheal Johnson is a prolific, internationally acclaimed artist particularly known for his 60's and 70's style work and he wanted a new brand and identity, across different touch points, with an Instagram story to promote his new collection.
Digital, branding & social media. Freelance.
Brand: Logo
This mark represents Micheal love for the mystical world, using the Sri Yantra symbol.
I combined this with a modern font and then dropped down the J. The deep midnight blue expresses the sophistication of his artwork and the deep orange conjures up the colours of the 60/70's.
Website & Mobile version
Micheal's Johnson brand new website shows an extensive array of his best works. The video below on the home page is there to engage the viewer before entering the main site. It continues with the same style and themes.
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Instagram story
With the launch of Micheal's Johnson new brand and new art collection, I wanted to attract a fresh new fan base with an Instagram story to promote his art on Instagram. "Art can change everything" is his new collection of artwork for 2021.
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